Marketing Workshops

It’s often said that “everyone is in sales”. Well, the same is true of marketing. Many see it as a separate function to other departments, but marketing can only be effective if the products and services you promote match up.

Workshops engage employees and allow them to provide input that will shape the strategy. This insight is vital to us as consultants, but it also means that when it’s time to implement your marketing strategy, your team are more likely to take ownership.

This depends on your business and what the workshop is designed to achieve, as each one is tailored to the company.

Sessions can last from 90 minutes to a full day, attended online or in person, and can be adapted to suit any number of participants.

We have almost a decade of experience in delivering courses and informational sessions – the key is to spend time understanding your needs beforehand, so we can maximise the time we spend with you.

•       A free one-hour consultation helps us get to know each other
•       We’ll then provide a quote specific to your needs
•       We can conduct workshops with your team
•       And carry out independent research to support the plan
•       Then combine this with our industry expertise and external reports
•       To make recommendations for what will get you where you need to go

Underpin Marketing believes in a five-step approach: Focus, Strategy, Tactics, Implementation and

Reporting.

The first three are all the things a consultant should do. The last two are what an agency typically provides. At each stage, we work with your business so the plan enables you to use your own marketing team to deliver the next phase, or allows us to help you continue your journey.